Rice Annual Fund Socks Campaign
As the Director of Marketing and Production, I led efforts to bring a fresh look and approach to Rice's annual sock campaign. I collaborated with the team's graphic designer, web developer, email designer and social media specialist to help guide a multi-faceted approach to drive donations and participation across all the organization's digital and print channels (in addition to designing, producing and fulfilling the actual socks themselves).
Email
Print Mailer
Social Media
Web
Laureates Awards Ceremony
For the Association of Rice Alumni's most prestigious event of the year, I led the team that designed and delivered an elegant branded suite of materials designed to celebrate the honorees and drive registration.
Email
Event Signage
Print Invitation
Social Media
Video
Web
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